shoppertainment
- Gloss
- a marketing approach that combines activities such as livestreams and interactive content with the process of selling products, to make shopping a fun and enjoyable experience for the consumer
- Usage
- Several brands are already making shoppertainment a reality.
- Reference
- dictionaryblog.cambridge.org
Sanskrit equivalent
आभासीयमनोरञ्जकविपणनम्
- Synonyms
- मनोरञ्जकविक्रयप्रणाली
- Context
- Marketing More in Business & Finance →